Post by account_disabled on Oct 26, 2023 4:01:20 GMT -7
Let's say that it is a question of competitive positioning, often based on price, and it could be the example of telcos, TIM or Vodafone. More for less. This is a proposition that often links to entering a new market, where the offer is wide and the price is low. To stay with the example, this could be the case with Iliad. The same for less. Here is the case of price differentiation, for example discounters or everyday low prices, in which the same product is offered at lower prices. Less for much less. This value proposition offers lower value products at a much lower than average cost.
This is the case of shops selling everything for euro, for example. Write a photo editing servies unique and effective customer value proposition The concept of Value Proposition may not be complex to understand I don't think it is but making a good value proposition, which applies to everyone and is timeless over time, is not an easy thing. Here is some advice Listen to your customers . They are at the center of your communication activity. You're doing everything for them, don't fall into the trap of saying the things you think are important. It is your customers who decide, they are the ones who use your product.
It is for them that you created the company and are on the market. You have written a mission, vision and values taking into account who they are, what they do, what their goals are and what needs you want to satisfy. Study them, listen to them and act accordingly. Customer-centric, not company-centric. Use the language of your buyer personas . Let them know that you know their problems but also that you know what you're talking about. Use specific words that they know and are comfortable with.
This is the case of shops selling everything for euro, for example. Write a photo editing servies unique and effective customer value proposition The concept of Value Proposition may not be complex to understand I don't think it is but making a good value proposition, which applies to everyone and is timeless over time, is not an easy thing. Here is some advice Listen to your customers . They are at the center of your communication activity. You're doing everything for them, don't fall into the trap of saying the things you think are important. It is your customers who decide, they are the ones who use your product.
It is for them that you created the company and are on the market. You have written a mission, vision and values taking into account who they are, what they do, what their goals are and what needs you want to satisfy. Study them, listen to them and act accordingly. Customer-centric, not company-centric. Use the language of your buyer personas . Let them know that you know their problems but also that you know what you're talking about. Use specific words that they know and are comfortable with.