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Post by account_disabled on Dec 8, 2023 22:18:14 GMT -7
Previously we talked about the different interests of your audience and in order to have a target audience, you must prioritize your main market, that is, categorize which products or services are most relevant to your digital audience . Knowing your market will help you identify who your main customers are and their spending habits. Today there are various tools that help you simplify the work of identifying your digital audience , for example: Google Analytics, which provides data. That helps you profile customer interests and know: gender, age, segments, interests, languages, locations and what device they use to connect. To structure a positioning strategy in Google Search , there is Google Ads , a tool Digital Marketing Service that, by investing your capital intelligently, will help you position your company or brand's website among the first Google search engines. And Facebook? Of course we cannot leave aside Facebook Audience Insights, the best tool to know the behavior of the people Who follow you on this platform, since it provides you with data, connection times, device type and reach number. We hope that the information we provide you will be useful to profile your brand's digital audience and meet your objectives. Consider that to make a digital marketing strategy successful, you must analyze the information to make intelligent decisions. If you need to carry out a study focused on knowing the interests of your digital audience , contact us.
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